Real Publisher Solutions from Cursor Marketing
Cursor Marketing provides publishers with a strategic and tactical solution. They can offer advertisers targeted impressions & clicks—generating a new, non-cannibalistic revenue stream. Cursor Marketing offers a patented marketing vehicle that:
- Integrates into content feeds to give publishers the ability to monetize inventory, either on sites they own or others that utilize their content.
- Can be used as a standalone ad unit, or can be combined with standard Internet ads, no matter how those ads are served.
- Allows website owners to target and display advertisements based on a variety of variables, including but not limited to:
- contextual relevancy
- RSS feeds
- cursor coupon ads based on time or known interest(s)
- social media applications & widgets
- in-house sales programs
- select campaigns by approved advertisers
- run-of-site programs.
Best of all, the solution is protected by multiple patents and our commitment to strict frequency-capping—avoiding user fatigue and preserving the high impact of cursor ads.